Over time I have spent a considerable amount of time optimising different varieties of websites and blog sites for different reasons. And one of the biggest questions that I get asked all the time is what kind of website is the best for optimisation purposes a static website or a web log?
I have optimised both static websites and Wordpress blogs, and both have strengths and disadvantages when it comes to optimisation. Having the capability to control the website is one of the most important aspects when it comes to seo, whether or not you are working with a static web site or a Wordpress blog. Without control over the website makes things more difficult, you will not be in a position to make those fine alterations to the on page factors that make all the difference to the way that Google and bing and the other important search engines work out your serp or search engine position.
Starting with blog sites, the search engines like Google and Bing love blogs, by nature a blog sites furnish the likes of Google with the fresh new up to date content that they truly love. But the trick is to keep the site fresh and up to date with relevant written content and that can be easier said than done. If you are thinking about choosing a blog then choose Wordpress, why? For the main reason it's free and user friendly even for an utter beginner. You can also get 1000's of extensions for Wordpress which are again totally free of charge, which can be added to your website that will improve the search engine optimisation. Probably the greatest plug-in's that I recommend for Wordpress is the ultimate SEO extension, it has everything you need and more to allow you to make those all important modifications to your pages and posts. Wordpress also has a built in ping service that sends out a ping every time you create a new post, this will help get your content material indexed really quickly.
The down side to word press are the constraints on the design side of things, except if you are an experienced programmer then you are stuck with the layout of the theme that you have selected, apart from that very small point Wordpress is a good choice for anybody who wants to try their hand at a bit of internet promotion. There are quite a few of blogging software’s out there but I have found them either harder to use or with less options than Wordpress.
Static websites are my preferred when it comes to search engine optimisation, I like static sites specially ones that I have developed myself, for the major reason that I can control every last component of the web site. Each part of the web site has a part to play when it comes down to to search engine optimisation, the textual content and visuals all have to be just right along with the down load time. A static web site can be tuned really easily to have a rapid page load time something that I can’t do with a Wordpress website. Download times are very significant these days because Google and friends want to make the net a quicker place. I have had more success with static sites over the years than I have had with Wordpress blogs, but don't let me put you off the idea of Wordpress or any other sort of blog, there are thousands of Wordpress sites holding top ten positions for various keywords spread across the net.
At the end of the day it is not about the site, it’s about the way that you promote it. If you have the time, dedication and skill then you can promote any kind of web site be it a static site or a blog. This short article was created by Anton Allen CEO of 20twelve web design Manchester and 20twelve Affordable web design Chester
Loading...